Robin Samora launched her desire for entrepreneurship at the age of eight, by selling potholders and Girl Scout cookies on her bicycle. Robin’s “anything is possible” outlook then and now is what clients gravitate toward.
Her Dad was her mentor, and she worked by his side as often as she could — from kindergarten through college. Robin saw first-hand what it was really like to own and manage a business including the highs and lows, joys and frustrations, sales and marketing, but most importantly – the freedom and flexibility of being your own boss, and living your dream.
Robin’s career began in advertising, then transitioned to media buying in the film industry. She owned two restaurants, became a Major League Baseball licensee, and worked in cable television as an Event and Promotions Manager – with major networks such as ESPN, HGTV, CNN, and MTV. Robin eventually started her own company in 2002, Partner Promotions, a Brand Ambassador firm for Fortune 500 companies like Comcast, Tivo, and NBC, marketing products and services – one-on-one in the retail sector, at business events, and in the community.
Wanting to utilize her talents, and years of coaching experience, Robin realized she loved working one on one, with clients, entrepreneurs and small businesses – not just major corporations. She couldn’t help but notice that she would attract people who wanted to talk, and ask her advice. It became clear to her and those who sought Robin out for her insight, wisdom and advice — that she would be a “calm voice of reason, in a storm”, and provide a path for “next steps” to get recognized and promoted in the marketplace.
With years of business knowledge under her belt, Robin launched — Let’s Make You Shine Business and PR Strategy, a company for entrepreneurs who want to boost their bottom line, get attention and stand out in the marketplace. Now, Robin takes great pleasure in teaching others how to realize their dreams and potential, while also making a difference.
Let’s Make You Shine has been created with more than two decades in business development, operations and execution, sales and marketing, and extensive professional training. It’s Robin’s mission to help her clients make more profit, share their gifts and passion with the world, and get recognized for who they really are.
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